ABOUT THE choice best brand AWARD
CHOICE® is a leading consumer advocacy group that runs yearly independent reviews on a wide range of products and categories. As part of the air conditioners review, CHOICE® based this on a combination of 4 years of split system air conditioner reviews as well as customer satisfaction and reliability information submitted by CHOICE® members. The Best Brand recommendation is given to companies with a clear lead over their competitors during the test period.
To be considered for the Best Brand award an air conditioner brand must have had at least a minimum of five different models tested by CHOICE® and a minimum of 50 consumer responses to the CHOICE® member survey. An award-winning brand must have an above average test, reliability, and satisfaction score. In 2022 CHOICE® reviewed 235 different models of air conditioners and rated brands across four categories including; Average Test Score, Brand Reliability, Customer Satisfaction and Recommended Ratio.
In the 2022 review, MHIAA outperformed all other brands of air conditions to receive and overall Best Brand Score of 74% to take out the 2022 Best Brand Award. Along with this, MHIAA was also rated highly in both reliability and customer satisfaction achieving a 90% and 94% respective rating for each category.
a word from management
Managing Director for MHIAA Mr. Yuji Ito, highlights that this achievement further cements the brands commitment to bring quality and reliable products to the Australian consumer.
“Here at MHIAA we have a commitment to being the Experts in Air by continuing to bring high quality and reliable products to the Australian market. This prestigious honour we have received for the fifth year in a row from CHOICE® is a further demonstration of the consumer response to our products. Along with this the independent product reviews conducted by CHOICE® highlight the quality of our product range and its superiority in the market.” Mr. Yuji Ito, MHIAA.
“On behalf of MHIAA I would like to thank CHOICE® and the Australian consumer for this prestigious honour and for once again recommending MHIAA as the Best Brand of Air Conditioners. It is an extreme honour to know that MHIAA is the only brand of air conditioners to have achieved this accolade consecutively and is a further demonstration of our commitment to the Australian Consumer.” Mr. Yuji Ito, MHIAA.
This award follows MHIAA other achievements and recognition of the Canstar Blue Most Satisfied customer award for four consecutive years and being the Best Rated Split System in the Finder award for two years in a row making MHIAA, the Experts in Air.